Samsung is gearing up to unveil its next flagship lineup — the Galaxy S26 series — with a global launch event scheduled for February 25, 2026, during the Galaxy Unpacked show in San Francisco, USA.
Launch Date & Event Details
The company has officially confirmed the Galaxy Unpacked 2026 event on February 25, where the Galaxy S26, S26 Plus, and S26 Ultra models are expected to debut. The event will be streamed live from San Francisco and marks Samsung’s first flagship reveal of the year.
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What’s New in the Galaxy S26 Series
Samsung is pushing deeper into AI-centric smartphone experiences with this generation, using advanced on-device tools and smoother integration of Galaxy AI features across camera and system functions.
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Display & Design
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The Galaxy S26 is expected to feature a 6.3-inch Dynamic AMOLED 2X panel with 120Hz refresh rate and Gorilla Armor 2 protection.
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Slight redesigns may bring streamlining of camera modules and a refreshed look compared to the S25 series.
Performance
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Samsung is likely to use its Exynos 2600 chipset on several models, with the Ultra variant sporting Qualcomm’s Snapdragon 8 Elite Gen 5 for top-tier performance globally.
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Expected performance improvements include faster processing, smoother multitasking, and enhanced graphics handling for apps and games.
Camera Enhancements
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Leaks point to wider aperture lenses on the main and telephoto cameras — helping in low-light photography and image quality.
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The Ultra model may include a quad-camera system with high-resolution sensors for versatile photo and video capture.
Battery & Charging
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Battery capacities are tipped to sit around 4,300mAh for S26 and larger cells in the Plus and Ultra models. Fast charging up to 60W might be supported on higher end versions.
Software
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The phones are expected to ship with Android 16 layered with Samsung’s updated One UI 8.5, which brings smarter AI tools, better stability, and new software features.
Expected Price Range
While Samsung hasn’t officially announced pricing yet, multiple leaks and industry sources suggest the following approximate price bands:
| Model | Expected Starting Price (Global) |
|---|---|
| Galaxy S26 (Base) | ~$799 – $849 |
| Galaxy S26+ | ~$999 – $1,049 |
| Galaxy S26 Ultra | ~$1,299 – $1,349 |
These prices are in line with — or slightly higher than — the previous generation, as component costs and newer tech (like AI and display upgrades) continue to influence flagship pricing globally.
What This Means for Buyers
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Early adopters will get access soon after the launch, with sales likely starting in March 2026 following the February reveal.
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AI features and camera upgrades are expected to be the major selling points this year, with hardware changes being more incremental than radical.
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Pre-reservations and limited-time offers may include accessories or special pricing bundles in key markets.
Final Take
The Samsung Galaxy S26 series is shaping up to be a strong contender in the early 2026 flagship race, blending refined performance, smarter AI capabilities, and polished hardware. With the official Unpacked event set for February 25, Samsung is ready to kick off the year with a major smartphone announcement.